Sunday Mornings, Channel 4
T4 successfully filled a television void around Sunday lunchtimes. Filled with children’s programmes and teen dramas I was probably right in its demographic during the early years.
I remember T4 launching back in 1998. There were lots of promotions for it although they didn’t explain what T4 was going to be and they felt heavily geared to a teenage audience. But T4 wasn’t just for teenagers, not originally at least.
All of Channel 4’s kids and youth programmes came under the T4 banner originally with a notable step-change when Ben Shepherd turned up just before Hollyoaks. There was a presenter earlier on who I dont even remember as I didn’t bother to tune in for those shows.
T4 got good when they focused solely on teen programming and we’re firmly split from kids programmes by way of the Waltons, which had been airing on channel 4 for years but always seemed out of place.
New hosts Margharita Taylor and Dermot O’Leary made the perfect team, plus I was older and they ditched presenting from the studio to presenting around the Channel 4 HQ which appeared to me because of my growing interest in television.
That was my era of T4. Planet Pop, Hollyoaks, Dawson’s Creek, The Real World all shows I watched in my bedroom instead of doing my homework, or socialising or whatever I should have been doing with my Sunday afternoons.
Others will remember Vernon Kay, June Sarpong or Nick Grimshaw but I had moved on from the kind of shows and television they were making by the time they all became involved with T4.
Andi Peters had been the presenter of kids programmes when I was smaller and became the producer responsible for the programmes I watched when I was older. In later years he had a job in a CD factory and more recently has been trying to flog prize draws.